Who pays for the Zero Deposit Guarantee?

The Zero Deposit Guarantee is paid for by the tenant. The tenant pays Zero Deposit a non-refundable fee, which is the equivalent of one week’s rent plus a £59.99 set-up fee, followed by an annual charge of £17.50 if they remain in the property. The tenant remains fully liable for any unpaid rent or costs as they would be had they provided a cash deposit instead